Having spent too long in the cities of steel and concrete buildings, people long for the breeze, the fragrance of the earth, and the freedom to enjoy in nature.
Today, city dwellers are working under more and more pressure and air pollution is getting worse. The comfortable and quiet camping experience is attracting more and more urbanites. Therefore, "Hotel Tents" are on the rise as a carrier to return to nature.
With the improvement of economic level, people's consumption demand is also getting higher and higher. In the past, simple, tourist-oriented tourism products can no longer meet people's needs, and the traditional ordinary attractions are now difficult to achieve the "unique" desire of tourists. Travelers are concerned about accommodation and food, and as they experience more and more journeys each year, they want to discover more and more unique and profound experiences along the way, not just learn more, see more, go there.
The idea of the safari tent, while new, is not new. It appeared in foreign countries as early as 20 years ago, and in the past, tent camps were only popular abroad. Tent camps are coveted by many people because of the scarcity and novelty of the product. In recent years, tent hotels are emerging all over the world as people's consumption levels continue to rise.
Wild luxury tent camps have the following characteristics:
1.Emphasize the original ecology, the integration of man and nature；
2.Branding, is the accommodation of consumer upgrading and transformation of the embodiment；
3.Market differentiation focuses on consumer experience and comfort.
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Post time: Mar-31-2022